Earth Day: A Reminder to Save Earth
World Earth Day is observed every year across the globe on April 22 and the theme of the day for 2021 is Restore Our Earth’. We share our planet with millions of species, and it’s just as much their home as it is our own.! Our economic activities are exponentially growing ignoring the exploitation of our environment. It is time for humanity to compensate and restore the damage we have caused. Nippon Paint feels responsible and is set for a mission to treat our environment right. As an organization, environmentalism is our ethics and sustainability is our goal. We have inculcated our environmental values not only in our initiatives but also in our production. Earth Day is yet another opportunity for us to contribute more for this cause.
This Earth Day, we gifted money plants to our Interior designer and Architect friends, to emphasize on the importance of good indoor air quality. We have personally delivered these plants to our Interior designer and Architect friends in Bangalore and Chennai.
Nippon Paint is a certified green company being the first paint manufacturing company in India to receive GreenCo rating and products certified as GreenCo by CII (Confederation of Indian Industry). All of Nippon Paint’s products are eco-friendly. Using eco-friendly paints also decreases the risk of exposure to harmful chemicals like formaldehyde, which comes from many sources of interiors such as carpets, cupboards etc. Green Co is an initiative launched by CII (Confederation of Indian Industries) and the Core Purpose of this initiative is to promote and Champion conservation of Natural resources in Indian Industry. Paints such as Nippon Paint Odourless Aircare does this and contributes to making homes eco-friendly and greener. On the other hand, the exteriors of your home can also predominantly support in making the homes green by choosing the right product. In simple terms, during summer the ambient temperature of homes rises, which forces people to stay air-conditioned which in turn increases the energy consumption. Hence, choosing products like Heat Ban paints, Nippon Paint Durafresh Xpert for example, can reduce your room temperature to a maximum of 5 degrees.
Nippon Paint is also the founding member of the IGBC (Indian Green Building Council). We recently received the IGBC fellowship award and, in this regard, Nippon Paint stands as an ideal example on how paint industry could use eco-friendly products and greatly lessen the negative effect caused to the natural surroundings. Some of the highlighting features of Nippon paint would include low VOC, Anti – Formaldehyde and use of natural elements for colours.
As a manufacturer, we are environmentally conscious, but are you? Consumers play equally important role in protecting the environment like the manufacturer. In the contemporary era, though we see consumerism oriented towards biodegradable and eco-friendly products there is still a long way to go. Conservation of natural resources is not a choice; it is a long-term commitment. Environmental philosophy needs to be instigated in production, consumption. distribution and even in individual’s daily lives. Destruction is very often easier than restoration, this Earth Day, let us collectively, pledge to restore every miniscule damage that the mankind committed.
This is our final chance to make things right for the ailing Mother Earth!